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Donna's Latest Announcement - Generating Great Market Interest And Feedback

Donna

Donna's Latest Announcement - Generating Great Market Interest And Feedback

Oct 25, 2025
July 4, 2024
5
min read
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Discover how Donna can simplify the life of 
Sales Teams on the go

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In short
At Donna, we are transforming how sales professionals work by automating CRM data entry and allowing them to focus on selling. Our innovative AI assistant recently secured significant funding, underscoring our potential to revolutionize the sales industry. Donna was featured in 30+ press articles around the globe, showing that sales people are eager to work with Donna soon.

Donna's $1.6M Funding Success‍

As reported by Tech Funding News, our AI assistant raised $1.6M to streamline CRM tasks for sales professionals on the go.

  1. Innovative Sales Automation - De Krantenkoppen highlighted how Donna's digital assistant is transforming sales workflows with 1.5 million euros in seed capital.
  2. Expansion Plans - Business AM discussed our plans to use the new funding to expand in the EU and US.
  3. Streamlining Sales Tasks - Belgium Cloud covered our journey to make sales professionals' tasks more efficient.
  4. Keeping Sales Teams On Track - Nieuwskoppen explains how our AI ensures sales teams focus on crucial customer interactions.
  5. Reducing Administrative Burdens - TechPulse highlights Donna's potential in transforming sales data management.
  6. Accelerating Market Rollout - TVGemist emphasizes how our recent funding will speed up our rollout.
  7. Founders’ Vision - MandA focuses on our founders' backgrounds and the startup's promising future.
  8. Seamless CRM Integration - Emerce details how Donna integrates with popular CRM systems to ease sales processes.
  9. Changing the Sales Landscape - DVO explains how our AI is revolutionizing the sales landscape.
  10. Impact on Various Industries - Foodservice Alliance talks about our impact across different sectors.
  11. Sales Rep Assistance - ICT Magazine shares insights on how our AI assistant aids sales reps.
  12. Funding Details - TechNews180 provides details on our recent funding round.
  13. Expansion and Talent Acquisition - ITdaily focuses on our expansion and talent acquisition plans.
  14. Growth Strategy - EU-Startups highlights our growth strategy.
  15. Mobile Sales Rep Assistance - TechnicalBeep discusses how our AI assists mobile sales reps.
  16. Future Ambitions - Tech.eu covers our ambitious future plans.
  17. Innovative Sales Approach - Startup Rise details our innovative approach to sales assistance.
  18. Technology and Goals - CIO Look provides insights into our technology and future goals.
  19. Staying Organized - HelloImmo shares how our AI helps sales teams stay organized.
  20. Transforming Sales Processes - PharmaMarketeer discusses our role in transforming sales processes.
  21. Achievements and Future Plans - BeBeez highlights our achievements and future plans.

Our personal highlight? Hearing Donna's voice in the podcast De 7 by De Tijd - broadcasted to hundreds of thousands of listeners!

What This Means for Our Vision

This funding is a major milestone that allows us to accelerate our growth, attract top talent, and continue enhancing Donna’s capabilities. We aim to integrate seamlessly within even more of the existing tools of a sales person and expand Donna’s functionalities to provide even greater value to our users.

What’s Next?

We’re excited about the future. Our immediate plans include rolling out new features, expanding our market presence, and continually gathering feedback to improve Donna. We believe in building a product that evolves with the needs of its users.

Related articles

Ghent-based Donna forms strategic partnership with US AI powerhouse Plaud

Donna, the proactive AI assistant for field sales reps, has partnered with US-based Plaud, maker of AI-powered wearable devices, to revolutionize how sales teams capture and use customer interactions. Announced at Dreamforce in San Francisco, the integration allows Donna to automatically record, summarize, and update CRM data directly from Plaud’s smart devices—cutting admin time by up to 75% and boosting close rates by 20%. Together, the two companies bring hands-free productivity to sales professionals everywhere, turning every conversation—from the car to the boardroom—into actionable insights.

November 27, 2025
October 13, 2025
4
min read
Read more

Donna

Donna, AI Assistant for Sales Reps on the Go, Raises $1.6 Million

Donna, the AI-based assistant that enables sales professionals on the go to focus on selling, has raised $1.6 million from US and European investors. This pre-seed funding will help the Belgian serial entrepreneurs behind Donna to attract new talent and further accelerate its ambitious rollout in the EU and US.

October 25, 2025
June 19, 2024
5
min read
Read more

Donna

Talk to Donna today

Discover how Donna can simplify life for field sales teams

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FAQs

Got questions? Donna got answers. Here’s what field sales teams ask most.

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What is Donna and how does she help field sales teams?

Donna is a proactive AI assistant for field sales reps delivering hyper-personalized briefings, capturing every detail, and killing the admin time. She helps sales reps save time by preparing meetings, taking notes, updating the CRM, and drafting follow-ups automatically. With Donna, sales teams spend less time on admin and more time selling. Faster execution, stronger CRM adoption, and more wins, without longer hours. Happier, sharper teams start today with Donna.

Does Donna take notes during meetings automatically?

Yes. Donna listens, online and in person, to your meetings or calls, captures key points, and structures them into clean notes. Everything is stored and ready for review, so you can stay focused on the customer instead of typing. If you are not comfortable having a notetaker in your meeting, you can always update Donna afterwards.

Can Donna really update my CRM for me?

Absolutely. Donna automatically updates or creates contacts, opportunities, prepares quotes in your CRM and drafts follow-up mails. All data stays accurate and up to date without manual entry.

What tools and CRMs does Donna integrate with?

Donna integrates with Salesforce, SAP, Microsoft Dynamics 365, Outlook, Google Calendar, and more. Even if your CRM includes custom objects and fields, Donna connects seamlessly to keep everything in sync. Find all integrations here.

How much time can sales reps save by using Donna?

Sales teams typically spend less time on admin by 75%. By automating meeting prep, note-taking, and CRM updates, Donna helps reps reclaim time to focus on customers and close more deals.

Is Donna secure and GDPR-compliant?

Yes. Donna is ISO 27001 certified and fully compliant with GDPR, CCPA, and SOC 2. All data is encrypted in transit and never used to train AI models.

Our CRM is customized. Can Donna handle this?

Yes. Donna works with both standard and custom CRM objects and fields. Whether your setup is simple or highly customized, Donna connects seamlessly and keeps all your data accurate and up to date.

How is Donna different from other AI sales tools?

Donna’s purpose is built for field sales. Unlike generic AI assistants, Donna connects with your CRM, captures meeting notes, and updates contacts and opportunities automatically, even on the go. As Donna is deeply integrated into the day-to-day of field sales teams, she delivers a proactive, voice to voice and hyper-personalized experience.

How long does it take to set up Donna?

Donna connects to your CRM and calendar quickly, with most teams fully onboarded in less than two weeks. Setup requires less than a month, and our team supports every step of the process.

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